I'm Christine Aniel. I build, automate, and run the marketing and follow-up systems that grow healthcare practices and home-service businesses. I turn scattered tools and manual busywork into one system that catches every lead, then add AI on top so it follows up and books while you work.
I work with two kinds of owner-led business where one missed inquiry is a real customer lost to a faster competitor, and where a connected, self-running follow-up system changes everything.
Most marketing overwhelm comes from doing everything at once and connecting none of it. I work the opposite way: every piece earns its place in one calm, deliberate system. That's how growth starts to feel energizing instead of exhausting.
No posting for the sake of posting. Everything connects to a funnel with a clear job, so effort compounds instead of scattering.
AI handles the repetitive follow-up and routing. Your voice and your customers' experience stay human.
I'd rather run three channels that work than ten that half-work. Focus is what makes a small team feel like a big one.
You get a system you understand and can trust: clear reporting, no guesswork, and your time back.
Most growing businesses don't have a marketing problem. They have a systems problem. The leads are there; the follow-through isn't.
Your CRM, email platform, and landing pages live in separate worlds, so data gets re-typed and leads slip through the gaps.
Hot leads go cold because no one has time to nurture them, and your best campaigns fizzle the moment they launch.
Every campaign, every report still depends on you. Growth stalls because there's only one of you to go around.
Here's the truth: you don't have a marketing problem. You have a follow-up problem. The calls and inquiries are already coming in. They're just slipping away before anyone catches them. So I'm not here to sell you "more marketing." I'll walk you down one clear path, my GBOSS method, that plugs the leaks first and builds a system that turns those inquiries into booked customers for you.
We start with a free 5-System Check. In one page, you'll see exactly where customers are slipping through the cracks, scored simply: green, amber, or red. No pitch. No jargon. Just a clear picture of what's costing you, and what to fix first.
I turn that check into a single One-Page Engine Map: who your best customers are, the two or three things that actually bring them in, and the path from first inquiry to booked appointment. If it doesn't earn its place on the map, you don't waste money on it.
Before you spend a single dollar on ads, I fix what you've already got. We plug the bucket before pouring in more water. Faster replies, simpler booking, and a friendly nudge to past customers who've gone quiet. You see results without spending more to get them.
Now I build your engine. Your calls, messages, booking, and reminders all working together, with AI on top that answers every inquiry, qualifies it, and books it for you. Even when your whole team is busy. The boring follow-up runs itself, while your customers still feel looked after by real people. This is where you stop being the bottleneck.
With your engine running clean, we add fuel and keep sharpening it. One smart improvement at a time, with simple reports you'll actually understand. Your growth stops being a guess and starts to compound, quietly, in the background.
Not sure where you fit? That's what the free check is for. We'll find the right starting point together.
Tired of tools that don't talk to each other and leads that fall through the gaps? I'll build you one system that catches every lead and is ready to grow with you.
What if every call and message got answered in seconds, even while you're with a customer? I'll add AI to your setup so no lead waits, and no job goes to the competitor who picked up first.
Don't want to babysit the machine? Hand me the keys. I'll run your system, watch the numbers, and make it a little better every month, so you can focus on your patients and customers.
A sample of outcomes from email, webinar, and funnel campaigns I've built and run for client teams.
For the last four years I worked as a Sales & Marketing Support Specialist at Search Engine Journal, one of the most respected names in digital marketing. I managed sponsor campaigns in Pipedrive, producing 5–6 webinars a month end to end, and deploying email and social campaigns in HubSpot. Before that I ran marketing for property and media teams across Australia and Germany.
That mix matters for the businesses I serve now: I've done hands-on marketing operations inside real estate, media, and B2B teams, so I know what a well-run operation looks like from the inside, not just in theory.
Now I'm bringing AI into that mix, not as hype, but as a practical layer that removes the busywork I've watched teams drown in for years.
Christine, your marketing systems partner
See my work on Upwork"I highly recommend Christine as a strong asset to any company. One of the chief reasons is her ability to adapt to new work environments. I've been consistently impressed with her attitude and productivity at work."
"Christine has been instrumental in elevating our social media presence. Creative, results-driven, and a true team player. Her ability to adapt strategies based on data ensured measurable success across all campaigns."
"We've really been blessed to have Christi's help launching our medical company. She's done amazing work for us!"
A one-page scorecard built on the same method I use on client calls. Rate your five systems in five minutes and see exactly where leads and hours are slipping away. Yours to keep, no call required.
The Self-Check Scorecard is on its way. If it doesn't arrive in a few minutes, check spam or email hello@christineaniel.com.
In 30 minutes, I'll map your current setup, pinpoint where leads and hours are leaking, and show you the fastest path to fixing it. No pitch, just a clear plan you keep either way.
Choose a slot on my calendar and you'll get an instant confirmation. That's it.
Book your free 5-System Check →What's working, and what isn't, shared across LinkedIn, Facebook, Instagram, and TikTok.
Not necessarily. If you already have a solid, well-connected system, we can go straight to AI automation or an ongoing ops partnership. The free audit tells us exactly where you stand and where to begin. No wasted work.
Think of it as building the engine versus adding self-driving. Stage 1 sets up the funnels, CRM, and sequences, the foundation. Stage 2 layers AI on top so that foundation qualifies leads, follows up, and creates content on its own.
My focus is two kinds of local, booking-driven business: healthcare practices (dental & medical) and HVAC & home-service companies. Both win or lose on how fast they respond to and follow up with new inquiries, which is exactly what my systems fix. Focusing on these two means I understand how the buying actually works, not just the tools.
Hands-on expertise in HubSpot, GoHighLevel, Pipedrive, Salesforce, and Kajabi, plus the automation and AI tools that connect them. If you're already on one of these, I can step in fast; if not, I'll recommend the right fit for your goals and budget.
Not at all. That's the point of hiring me. I handle the strategy, the building, and the integrations, then hand you something simple to use with a clear walkthrough. You focus on your business; I'll make the systems behave.
It depends on your stage and scope. One-time builds, AI add-ons, and monthly retainers are priced differently, so I start every engagement with a free audit and a transparent quote before any commitment.
Book a free strategy call and we'll map the fastest path from where you are to a marketing system that works while you sleep.
Book your free 5-System Check →